Ford Martin

Sports Broadcaster 

Education

High Point University — B.A. Sports Communication, May 2018

​​​​​​​​​​​​​​​​​​​​​​​​

Experience

ESPN/The CW

Play-by-Play Broadcaster | August 2014 - Present

• Provide live play-by-play commentary for a wide range of collegiate sporting events across the Southeast, including football, basketball, baseball, soccer, lacrosse, volleyball, field hockey, and hockey.

• Work with numerous Division I programs throughout North & South Carolina, and Virginia, covering regular season and postseason events across multiple sports.

• Collaborate closely with coaches, production teams, and broadcast analysts to deliver well-informed and engaging live coverage.

NASCAR

Play-by-Play Broadcaster | January 2019 - Present

• Delivered live turn-by-turn coverage for NASCAR Xfinity and Truck Series races nationally on the Motor Racing Network (MRN Radio).

• Provided play-by-play for regional NASCAR events, including the K&N Series, streamed live on NASCAR.com and NASCAR’s YouTube channel.

• Worked trackside during race weekends; prepped with teams and spotters to deliver timely, insightful, and high-impact commentary.

NFHS Network/Bahakel Sports

Play-by-Play Broadcaster | August 2018 - Present 

• Weekly "Game of the Week" for North Carolina high school football and basketball.

• Broadcasted the 2024 and 2025 North Carolina High School Basketball State Championships for all divisions (1A to 4A) live from Wake Forest University.

​

Podium Esports

Play-by-Play Broadcaster | March 2020 - January 2024

• Served as a lead play-by-play broadcaster for high-profile sim racing and esports events, including Rocket League and iRacing competitions.

• Covered marquee iRacing broadcasts simulcast on iRacing’s official YouTube channel, featuring elite real-world drivers such as Dale Earnhardt Jr., Mario Andretti, Bobby Labonte, Kyle Busch, and others.

• Worked on-air with legendary broadcasters including Darrell Waltrip, Bob Jenkins, Allen Bestwick, Adam Alexander, and Dave Moody.

• Broadcasts consistently reached an average of 45,000+ views per race, establishing a strong digital presence and audience engagement.

​

References

• Shannon Spake — NFL on FOX/Charlotte Hornets Sideline Reporter

• Matt Yocum — NASCAR on FOX Announcer

• Lindsey Mandia — FOX Sports Coordinating Producer

• Mike Keith — Tennessee Volunteers Play-by-Play Announcer

• Adam Alexander — Prime Sports/TNT Play-by-Play Announcer

​

*Additional references available upon request*

​

Other Experience

Mach10 Digital
Founder & CEO | December 2022 - Present 

•  Lead and manage the digital team in executing comprehensive content strategies, production workflows, website management, and social media campaigns for major clients in the Southeast.  

•  Collaborated closely with NASCAR's digital team to lead the development and execution of the digital strategy and production for the groundbreaking inaugural in-person iRacing Esports Championship in downtown Charlotte, resulting in a sold-out event and a seamless rollout. 

•   Produce and edit high-traffic podcasts for major content creators and athletes collectively amassing over 2 million subscribers on YouTube. 

•   Produce and curate engaging digital content, including YouTube Shorts, Instagram Reels, podcasts, and visuals for high-profile clients in content creation and podcasting. 

•   Oversee post-production process, including video editing, audio editing, and color correction, ensuring high-quality deliverables for clients. 

•   Expert in digital media trends and emerging technologies, consistently identifying opportunities for growth and innovation.
   

FOX Sports
Lead Digital Producer | October 2021 - December 2022

Digital Content Producer | February 2020 - October 2021 

Digital Specialist | December 2018 - February 2020 

Production Intern | January 2018 - April 2018 

•  Progressed from an intern to Lead Digital Producer, leading major digital projects, including documentaries, features, highlights, interviews, shows, and digital watch parties across FOX Digital and FS1. 

•  Executive Producer and creator of the "iRacing Pro Invitational Series” in 2020-2021. Which ranks as the most viewed Esports telecast in Esports history. 

•  Lead Producer/Editor of multiple official FOX Sports’ podcasts, overseeing production and content delivery. 

•  Fully operated, produced and oversaw the official FOX Sports YouTube channel. 

•  Shot and produced footage for FOX Sports' documentaries, highlights, and content creation for social media.

IMG College 

Studio Host/Producer | July 2018 - November 2018

• Broadcast Production: Produce game broadcasts and coach's shows, providing on-air scoreboard updates and maintaining commercial logs to ensure high-quality content delivery.

• On-Air Duties: Record live reads and manage broadcast formats to promote sponsors and enhance listener engagement.​​